Sipit
Sipit
The guilt-free prebiotic soda
My role: Strategy, creative direction, naming, identity, copywriting
Sipit is the first prebiotic juice from Romania, specially designed for your break. With no exaggerated promises, no added sugar, but with a real impact on your well-being, Sipit is good for your body, good for your mind and tastes good.
So we positioned it as the first guilt-free prebiotic soda and made the first steps together into conquering a very crowded, already mature market.
